2017 - 2018 
To leverage Hyundai's partnership with the NFL.  We needed to create content during the off season and on the lead up to the NFL Draft. 
We developed a series called 'Rolling with the Rookies' where we showcased some of the hottest up and coming young talent on the NFL. 
Brand Awareness remained at an all time high and a content hub was created over at HyundaiUSA.com to house all the clips. 
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